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If you doubt the
connecting power of a smile, consider the conclusions of a study out
of Great Britain. When someone looks you in the eye and gives you a
warm, genuine smile, the positive stimulation that you feel may be
better than sex, chocolate, or shopping.
That’s the
conclusion of a study out of Scotland. And it’s just one more
reason why people who want to be great communicators need to
remember that smiling and facial energy are critical to connecting
with listeners.
According to an article in
The Scotsman, a Scottish newspaper, tests
were carried out on adult volunteers to determine the effects of
various factors in creating a short-term high. An electromagnetic
brain scan machine and heart-rate monitor measured brain and heart
activity to create a "mood-boosting value" for various stimuli. The
tests were carried out on 109 volunteers and followed up by a poll
of 1,000 adults.
In the clinical tests, the subjects were shown photos of friends,
family and loved ones smiling, given money, and chocolate.
Participants who were shown a child’s smile experienced the same
level of stimulation as they would have had from eating 2,000
chocolate bars or receiving £16,000 in cash.
The subsequent survey found that seeing a smile was more likely
to create a short-term high than sex, chocolate and shopping, ranked
in that order behind smiling.
Now if someone can just find a way to combine all three.
At
Speechworks we help our clients learn how to communicate in a way
that connects and persuades. If you’re interested in becoming a
great communicator give us a call at 404-266-0888 or check out our
website at
www.speechworks.net. |
