November 2006 |
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If You Want to be a Great Presenter, Learn How to Tell a Business
Story. |
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When someone asked
Don Hewitt to explain the success of “60 Minutes”, the television
magazine show that he created, he said “Four words, ‘Tell Me a
Story.’”
And that is
certainly true of presentations as well. If you want to give
great presentations, make sure that you tell lots of stories. People
love them, they are interesting, and they sell ideas.
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To Help Find His Subjects' "True Selves" Photographer Would
Make Them Jump. |
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Too many people in
business communicate with a stoic “business mask”. At
Speechworks, we constantly urge our clients to lighten up and speak
with a smile or at least a more relaxed, engaged facial energy.
Similarly, great
photographers have worked for years in trying to battle that stoic
facial expression that seems to hit people that feel “put on the
spot.” The most famous approach is perhaps to tell people to “say cheese!”
A more novel
approach to battling facial gravitas was hit upon by celebrity
photographer Philippe Halsman, whose photos are featured at the
Smithsonian Institution among other places.
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Magic Phrase to Keep Q&A Sessions on Track. |
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“What do I do
during a presentation when the questions are getting farther and
farther away from the issues that I want to cover? How can I stay on
track?”
We get that
question a lot during our workshops. And many presenters will shy
away from taking questions for fear that they will lose control of
the program.
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Want to Overcome Fear of Public Speaking? Listen to the First
Speechworks Podcast. |
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Rehearse like crazy
and consider doing some pushups.
Those are just a
few of the ideas on how to overcome stage fright discussed during
Speechworks’s Podcast this month. Discussing how to deal with
anxiety are Speechworks coaches Joey Asher and Marilyn Ringo.
The full Podcast lasts
about 25 minutes and can be listened to on your computer using
Windows Media Player, which can be downloaded at no cost. You can also
download the Podcast to your iPod or MP3 player.
To listen to the Podcast click here.
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Public Speaking Tip from D.H. Lawrence. |
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“When genuine
passion moves you, say what you’ve got to say and say it hot.
Those are the words of the author D.H. Lawrence, author of “Son’s and
Lovers” and “Lady Chatterly’s Lover.” At Speechworks, we couldn’t
agree more with the idea that it’s important to speak with passion.
Indeed, showing passion is one of the real keys to influencing an
audience.
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