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December 2009
Public Speaking Tip from Malcolm Gladwell

 

“Key to good decision making is not knowledge but understanding. We're swimming in the former, desperately lacking in the latter.” 

Those are the words of Malcolm Gladwell, author of such bestsellers as “Outliers”, “The Tipping Point” and “Blink.” 

While he wasn’t speaking about public speaking, he could have been speaking about the value of story-telling.  Stories are an indispensable part of good public speaking because they promote understanding by putting knowledge into a context. 

In our workshops, we help you learn how to tell stories. We focus on two areas:

  • How to organize a message that is tight, simple and focused on audience needs. Speechworks teaches a simple Formula for focusing on listener needs.  We believe that if you have strong content, you will be more confident when you get up to speak.
  • How to deliver the message in a style that connects with the listeners.  We focus on eye contact, gestures, voice energy, and facial energy. Our coaches will give you private feedback on where you most need to improve.

Consider attending an upcoming workshop.  We’ll help you learn how to promote understanding.

At Speechworks we help our clients learn how to communicate in a way that connects and persuades.  If you’re interested in becoming a great communicator give us a call at 404-266-0888 or check out our website at www.speechworks.net.

 
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3500 Piedmont Road, Suite 330 | Atlanta, Georgia 30305 | 404.266.0888
Speechworks: Communication Programs for Accountants/Consultants