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August 2010

Listeners' "Bill of Rights" Fights Speaker Tyranny.

Joey Asher
President's Perspective

To stop government tyranny, the nation’s founders produced a Bill of Rights.

But how do we stop the tyranny of lousy speakers?

I propose a Listeners’ Bill of Rights.

1. The right to a point of view.    Statements like this are all too common: “Well there are two sides to the issue. I’m going to lay out both sides so that you can make an informed decision.”  No! Give both sides if you must.  But tell us what you think. We’ll decide if we agree.  Don’t be a wimp.

2. The right not to remain silent.  “Question Authority” may be a slogan from the 70s. But it’s come even more alive in the age of blogs, talk radio, text messages, and Twitter. Listeners today like to talk back and kick the tires.   Leave lots of time for Q&A.

3. The right to brevity.  One study indicates that after 17 minutes, no one is paying attention.   Most business presentations can be delivered in 15 minutes, even if you leave half the time for Q&A.

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If You Want to Sound Smarter, Dump the 'Ums' and Speak Faster.  It's Easier than you Think!

 

We’ve always said that some of the worst speaking advice people often hear is “slow down.”  Speaking slowly makes you sound tentative and, according to a study out of Canada, less intelligent. 

That’s right, slow talkers who use lots of filler words are often judged as ignorant when compared to faster speaking counterparts, according to Robert Gifford, Ph.D., of the University of Victoria in British Columbia.   Gifford taped high school kids answering tough questions and then played the tapes for other students. The ones that spoke faster and avoided the “uhs” were perceived to be smarter. 

We think that the same goes with adults in business.  We often urge our students to speak faster.  Slow talkers come across like they’re unsure of their information.

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Improve Presentation Skills Right Now!          Heard about the Shrink and the Light Bulb?

 

Question: How many psychologists does it take to change a light bulb? 

Answer: Just one.  But the light bulb has to want to change. 

That’s what we tell people when they ask if they can really improve their communication skills.  Of course you can improve. But only if you want to. 

Here are a few ideas on how to improve if you want to do so! 

Practice: Before your next presentation, practice it out loud five times from beginning to end without stopping.  By far the biggest reason people are bad speakers is that they simply don’t rehearse.  Serious rehearsal alone will make many people instantly better. We worked with one Investment VP who insisted she was a terrible speaker.  When she practiced her presentation 15 times, she was suddenly considered one of the best in her company.

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New Book From Speechworks President,
15 Minutes Including Q&A.

 

Corporate America is being overrun by a scourge of lousy presentations. Every day, business people bore listeners with presentations that ramble on, make no clear points, and fail to address the audiences’ key concerns.

Speechworks President Joey Asher proposes a simple cure for this corporate scourge in his fourth book: 15 Minutes Including Q&A: A Plan to Save the World from Lousy Presentations.

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Public Speaking Tip from Voltaire.

 

Voltaire said, “The secret to being a bore is to tell everything.” 

Indeed, we find that many presenters try to tell us too much.  That’s why we tell our clients to limit their presentations to no more than one big idea and three main points. 

In our Persuasive Speaker workshop, we teach you to create a message that is simple, focused and connected with the audience.  In this workshop, you will deliver five presentations in front of a small group all with the help of our expert coaches.

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