Holiday Networking Lesson in Personal Connection from Jimmy Carter

By Joey Asher Category: Tips from Celebrities With the holiday networking season upon us, I'm reminded of a lesson I learned from Jimmy Carter on how to connect with people.  As a cub reporter 26 years ago at The Times in Gainesville, Ga., I had the opportunity to interview Carter. He had been out of the [...]

If You Want to Persuade, Less is More

Category: Content You’re speaking to the board of directors, trying to win approval for a large capital improvement. Do you give them a detailed analysis of the reasons to approve the project? Or do you hit them with a few key messages supporting your position? You have a better chance of winning their approval if [...]

When Trying to Persuade Your Audience, Try Using the Tools of the Ancient Greeks

Category: Sales, Visual Aid When trying to sell a complicated idea, most business people fire up their PowerPoint and start creating slides and charts. I ask myself, “What would Aristotle do?” That’s what I did recently when I worked with Chris, a consultant who had invented a 17-step process for dramatically shortening the amount of [...]

The History of the Motivational Speech

Category: Other To our mind, there’s nothing much more motivational than John Belushi’s (aka Bluto Blutarski) famous speech at the end of the movie “Animal House” when he is trying to motivate his sad sack fraternity brothers. "Over? Did you say over? NOTHING is over until WE decide it is! Was it over when [...]

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