Learn to Sell Ideas Like the Girl Scouts Sell Cookies

Category: Networking, Sales It’s Girl Scout Cookie season. And if you want to sell ideas during a presentation, take a lesson from those sash-wearing hoards that are hawking Thin Mints door to door. You might want to use what I call the Girl Scout Cookie Theory of Persuasion. Let me explain. When my daughter [...]

Public Speaking Tip from Mark Twain

Mark Twain said, “No word was ever as effective as the rightly timed pause.” In fact, the pause may be one of the most useful tools in the communicator’s tool kit. Pausing helps you gather your thoughts, adds drama, and shows confidence, all at once. In our workshops, we not only coach our clients [...]

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