Lessons in Persuasion from a Fishing Guide

By Joey Asher Category: Content, Practice I drove to the Great Smokey Mountains near Townsend, TN recently to fly fish for trout. And I caught more than my fair share – 14 gorgeous rainbows. But who’s counting? Spending time with my guide -- a terrific, pony-tailed fisherman and author named Ian Rutter, of R&R Fly [...]

How Does the 80-20 Rule Apply to Presentations?

By Joey Asher Category: Content, Practice In the late 1800s, Italian economist Vilfredo Pareto observed that 20 percent of the peapods in his garden yielded 80 percent of the peas. He also noted that 80 percent of the land in Italy was owned by 20 percent of the population. So was born the “Pareto Principle,” [...]

Use the Holidays to Master the Lost Art of Conversation

By Joey Asher Category: Networking, Body Energy, Voice Energy I was at a seated holiday dinner party this week and decided to play one of my favorite games. It's called, "How long can I get my dinner partner to talk by asking one question?" I think I set a personal record.  I asked one question.  [...]

Holiday Networking Lesson in Personal Connection from Jimmy Carter

By Joey Asher Category: Tips from Celebrities With the holiday networking season upon us, I'm reminded of a lesson I learned from Jimmy Carter on how to connect with people.  As a cub reporter 26 years ago at The Times in Gainesville, Ga., I had the opportunity to interview Carter. He had been out of the [...]

Here’s a New Years Resolution to Help Your Business: Learn to Remember Names

Joey Asher President of Speechworks, a selling and communication skills coaching company in Atlanta. He has worked with hundreds of business people helping them learn how to communicate in a way that connects with clients. His new book 15 Minutes Including Q&A: a Plan to Save the World from Lousy Presentations” is [...]

VoyageATL Interview: Meet Joey Asher of Speechworks in Sandy Springs

Category: Other Read the full article on VoyageATL here! Meet Joey Asher of Speechworks in Sandy Springs   Today we’d like to introduce you to Joey Asher. Joey, can you briefly walk us through your story – how you started and how you got to where you are today. Speechworks began 31 years ago [...]

How to Present to a Tyrant

By Joey Asher Category: Practice And you think you have a tough boss? Consider the poor Amazon engineer that gave a presentation to CEO Jeff Bezos only to have him say, “Why are you wasting my life?” Bezos is notoriously difficult in meetings, according to “The Everything Store, Jeff Bezos and the Age of Amazon,” [...]

Public Speaking Tip from Bruce Lee

Category: Tips from Celebrities "Simplicity is the key to brilliance." Those are the words of martial arts legend Bruce Lee. While he may not have been speaking about public speaking, he certainly could have been. Great speakers focus on doing just a few things well: keeping the message simple, telling stories, and speaking with passion.In our [...]

How Would Stephen Spielberg Present Your Data-Driven Presentation?

By Joey Asher Category: Practice This article is adapted from Joey Asher’s new book Riveting Data: How to Make Any Presentation Exciting Using Hollywood Storytelling Techniques. Why do so many data-driven presentations stink? They’re boring. They’re confusing. They’re stuck in the weeds. They fail to provide context. They fail to tell a story. With that in [...]

It Takes Personal Courage to Give A Great Speech

By Joey Asher Category: Nerves I had an English professor in college who said, "If you write a really great story, you're screwed." He meant that the best storytellers have the courage to open up their personal lives and tell the truth about themselves, even if the truth is embarrassing. Similarly, if you want to give [...]

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