The Public Speaking Value of Gray Hair, According to CNN’s Anderson Cooper

Category: Tips from Celebrities If you're thinking of dying your gray hair, don't do it if you're a man, says the famously gray-headed anchor Anderson Cooper. “In the TV news business, gray equals gravitas,” writes Cooper in a funny column posted to the CNN.com website. “In fact, in just about any line of work being prematurely [...]

When Trying to Persuade Your Audience, Try Using the Tools of the Ancient Greeks

Category: Sales, Visual Aid When trying to sell a complicated idea, most business people fire up their PowerPoint and start creating slides and charts. I ask myself, “What would Aristotle do?” That’s what I did recently when I worked with Chris, a consultant who had invented a 17-step process for dramatically shortening the amount of [...]

To Deal with Your Fear of Public Speaking, Focus on Helping the Audience

By Joey Asher Category: Nerves There are many good tactics for beating the fear of public speaking. Extensive rehearsal helps the most. Physical exertion can reduce the adrenaline-driven jitters. Comedian Billy Crystal once said that he did push-ups to deal with stage-fright. Schmoozing with the audience before the presentation helps you relax. I’ve used all these tactics. [...]

Public Speaking Tips from my Dog Balou

By Joey Asher Category: Q&A My dog Balou is a 60-pound, black-lab mix that we adopted at a PetSmart rescue day last year in Sandy Springs, GA.   And if he could only talk and write on a flip chart, I’m sure he’d be a great public speaker. That’s because he understands how to connect with [...]

If You Want to Improve Your Hand Gestures, Focus on Your Facial Energy

Category: Facial Energy The face bone is connected to the wrist bone. That’s right. Very often, when our clients are having trouble improving their hand gestures, we’ll focus on their facial energy. That’s because if you improve facial energy, the gestures will often improve. “What do I do with my hands?” is a question we [...]

The Persuasive Value of Three Key Points

By Joey Asher Category: Content Leonardo da Vinci said, "Simplicity is the ultimate sophistication." That idea goes to the persuasive value of keeping your message to three simple points. Simplicity makes people think, “This person has thought this through. He has distilled the message to the essence. I trust him.” With that in mind, early [...]

How to Make Statistics Sing

Category: Other Many years ago, one of our coaches took a statistics course at a local community college. The professor had such a heavy French accent that our coach could literally only understand about a third of the words said. He learned everything from reading the textbook. Most presenters who use a lot of statistics don’t [...]

Spotlight on Our Coaches: Marilyn Ringo

Category: Other Marilyn is a former CNN Headline News anchor and a six-time Emmy Award-winning television producer and reporter. In addition to working with corporate clients and overseeing Speechworks’ media training program, she serves as an adjunct professor at the Georgia Tech Scheller College of Business. We asked Marilyn to share how she transitioned [...]

Support Your Data by Telling the Story Behind the Numbers

By Joey Asher Category: Content Everyone that uses data knows how easy it is to twist numbers to reach a biased conclusion. So how can you make people believe your data? How about telling the story of how your data was compiled? Here is an excerpt from a presentation by a client that wanted to [...]

How to Give a Great Webinar

By Joey Asher Category: Content Leo Tolstoy began his masterpiece “Anna Karenina” with the sentence “All happy families are alike; each unhappy family is unhappy in its own way.” Here’s my twist on that great opening line: “All lousy webinars are alike; each good webinar is good by following a few principles.” Lousy webinars are [...]

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