Pitch to Win: The Five Fundamentals of Great Sales Presentations
In any sales pitch the key issue is this: how can your firm distinguish itself from the competition
during a short presentation? Many businesses work hard to show themselves as the “best” by focusing on their outstanding resources, experiences, and technology.
But we try to help our clients understand that their prospects aren’t usually looking for the “best” firm.They’re looking for a feeling for which firm will be the best partner for the project. No single thing will give your prospects that feeling.
The key to connecting with a prospect in a presentation is executing five sales pitch fundamentals: focusing on the business problem, narrowing the message to three points, presenting with passion,
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